In saying that, at the end of the day I don’t think it really matters. Personally, I would have preferred to have seen the FX3 and FX30 not be placed in the Cinema Line. With the prices of cameras continuing to come down and the accessibility that everyone now has to them, maybe that type of branding and classification is no longer relevant. In the past, Cinealta was Sony’s digital cinema camera marque brand, and while the VENICE and VENICE 2 still wear that name, they are also part of the Cinema Line which is very confusing.
Having the frame rate not displayed accurately is a pet peeve of mine, and also if you want this to be an entry-level cinema camera that is supposed to be a stepping stone to more expensive cameras that you are selling, you should include basic cinema camera settings like being able to display the shutter in angle. You also can’t change the shutter from speed to angle, and frame rates, for example, display 23.98p as 24p. I still find it a little strange that the FX30 and FX3 cameras are part of the ‘ Cinema Line‘ given they don’t have a lot of the features you would associate with a digital cinema camera. The FX30, just like the FX3, at least in my opinion, leans more heavily towards alpha than Cinema.
What Sony is hoping is that this is a gateway drug so that eventually people will move up to their other cinema cameras once they gain more experience. Sony is touting the FX30 as being a lightweight, compact mobile production camera for content creators and entry-level users.
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